History of Whisky: From Monastic Roots to Global Fame
2025-06-03
When you think of a party starter, light lager for brunch, or a chilled companion on a sunny beach, one name that probably pops into your head is Tuborg Beer. From college rooftops to premium bars, this Danish lager has built quite a loyal fan base across the globe, especially in India.
But there’s more to beer Tuborg than just its crisp taste and iconic green bottle. In this guide, we’ll explore its rich history, its distinct taste profile, alcohol percentage, and pricing details, and we’ll help you decide which Tuborg Beer variant to grab next.
Founded in 1873 in Denmark, Tuborg started off as a humble brewery near Copenhagen. The name “Tuborg” comes from “Thuesborg,” a local inn where it all began. What started as a small brewery quickly became a national favorite due to its refreshing lager style and consistent quality.
By 1894, Tuborg merged with another Danish icon — Carlsberg — creating one of the most powerful brewing alliances in the world. Today, Tuborg is enjoyed in over 100 countries, with India being one of its largest markets outside Europe.
Fun Fact: Tuborg was among the first breweries to introduce the pull-off cap — making beer-drinking even more hassle-free.
The taste of Tuborg Beer can be summed up in one word: easygoing. It’s light, crisp, and mildly hoppy — making it an ideal choice for casual drinkers, party lovers, and even first-timers.
Whether you're sipping it at a party or pairing it with some tandoori chicken, Tuborg Green fits right in.
While many know only the regular green version, beer Tuborg has several interesting variants worth exploring. Each offers something different — be it in strength, flavor, or occasion suitability.
The classic light lager — known for its smooth, slightly sweet flavor.
A stronger, more intense version of Tuborg made for Indian preferences.
Mostly available in European markets.
Unfortunately, Tuborg Classic Beer isn’t easily available in India — but it's worth hunting down if you travel to Europe.
Understanding the alcohol content of what you’re drinking helps make better decisions, especially if you're planning a night out or an easy evening.
| Variant | Alcohol Percentage |
| Tuborg Green | ~4.6% ABV |
| Tuborg Strong Beer | ~7.5% - 8% ABV |
| Tuborg Classic (EU) | ~5.2% ABV |
The higher ABV of Tuborg Strong Beer makes it a solid pick for those looking for more punch, while the green lager is ideal for long drinking sessions or daytime events.
Prices vary depending on your state’s alcohol tax structure. Here’s a general idea of Tuborg beer price as of 2025:
| Location | Tuborg Green (650ml) | Tuborg Strong (650ml) |
| Delhi | ₹120 – ₹140 | ₹140 – ₹160 |
| Mumbai | ₹160 – ₹180 | ₹180 – ₹200 |
| Goa | ₹80 – ₹100 | ₹100 – ₹120 |
| Bangalore | ₹150 – ₹170 | ₹170 – ₹190 |
| Chandigarh | ₹110 – ₹130 | ₹130 – ₹150 |
Tip: Look for multi-can packs or festival discounts at liquor marts.
Whether you're a fan of bold brews or easygoing lagers, there’s a Tuborg Beer for everyone.
Still the king of light beers in India. Easy to sip and widely available.
For seasoned drinkers who enjoy that extra kick without spending on premium beers.
A flavorful experience with a maltier tone — ideal with smoked foods.
A zesty citrus version available in select countries. Super refreshing on a hot day.
Seasonal beer available in Denmark — brewed with caramel and spice notes.
| Feature | Tuborg Beer | Budweiser | Kingfisher |
| ABV Range | 4.6% – 8% | 4.5% – 5% | 4.8% – 8% |
| Taste | Crisp, light, smooth | Malty, slightly bitter | Fruity, bold |
| Price Range | ₹100 – ₹180 | ₹130 – ₹220 | ₹90 – ₹160 |
| Popular Variant | Tuborg Strong | Budweiser Magnum | Kingfisher Strong |
While Budweiser feels more malt-forward and Kingfisher has a sharper profile, beer Tuborg is widely loved for its balance and smoothness.
It’s one of those beers that even non-beer drinkers enjoy. The light profile and low bitterness make it accessible to everyone.
From music festivals to beach bars, Tuborg Beer has built a youthful, energetic brand identity. You’ll often find it at parties, concerts, and college events.
Whether it’s the Tuborg Strong Beer or the standard green, it's affordable, especially for those looking for decent alcohol content without burning a hole in the pocket.
As a product of Carlsberg, Tuborg brings that international quality assurance while still suiting Indian tastes.
Read also: The Best Summer Beers to Keep You Cool: Expert Pick & Tasting Notes
Pro Tip: The lighter the beer, the more versatile it is with food.
Absolutely. Whether you're a beginner trying beer for the first time or someone who prefers an easy, unfussy drink — Tuborg Beer delivers every single time.
And if you're exploring stronger brews, the Tuborg Strong Beer alcohol percentage offers one of the best value-to-strength ratios in India.
Whether you’re building your home bar, gearing up for a party, or just curious about global beers, Tuborg Beer is a name you can trust. It’s not just another lager — it’s an experience wrapped in cool branding, smooth taste, and a bit of Danish charm.
Next time you’re picking up a beer, try swapping your usual for a beer Tuborg — and see why it continues to win hearts globally, pint after pint.
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